David Krauter
With over 20 years experience in search engine optimisation, I've developed and implemented successful SEO strategies across 150+ campaigns. I have strategised SEO for Fortune 500 companies like Gillette, leading national-level companies like Steel-Line and also micro local businesses across Australia.
My specialisation in site architecture optimisation, including internal linking using PageRank flow modelling and topic clustering has helped me achieve over 2,000 page 1 ranking results to date. I have contributed my thoughts on SEO & Marketing on industry leading websites such as Authority Builders Co, The Hoth & Agency Analytics.
Recent Achievement: I developed our specialised "intent-matching" methodology which helped a client in the manufacturing space achieve 41% higher click through rate form intent-matched landing pages compared to general user intent pages and receive a 2.7 times longer average session duration on intent-optimised content post the December 2024 core update.
- Bachelor of Business (Queensland University of Technology)
- Google Certified Partners
- SEMrush SEO Specialist certified
- Ahrefs Certified Professional
- Australian SEO Academy Trainer
- Semantic Content Clustering (Koray Tugberk GUBUR trained on Topical Authority)
- Entity Optimisation (matching Google's Knowledge Graph understanding)
- Comprehensive E-E-A-T Optimisation according to Google's Search Quality Rater Program Guidelines
- Most weeks David works out 5 days a week at the gym (his wife sometimes questions the importance of this) but in his opinion it's a way to clear the calculator and be more efficient for the rest of the day ;-)
- At the age of 12 David moved to Australia not knowing a single word of English.
- David played bass guitar in a "punk ska" band in pubs & venues around Brisbane from the early age of 15 (yep this included 18+ venues...)
