|Website Package Size||
Small (<20 pages), Large (20-100 pages), X-Large (>100 pages)
Typically we take 1-2 weeks to complete the whole process.
Remember this is not just a shotgun approach to give you a few keywords we think you should rank for.
We will map out the full customer journey and what keywords to target along the way.
You'll get keywords relevant to the following phases of your customers/clients buying journey:
Discovery: where the user isn't aware about the product/service/solution however found out about it via a similar search.
Informational: where the user is aware that they have a problem and are seeking a solution.
Navigational Keywords: help users find a specific brand, product, or service. They are already aware of the options and now are trying to make a decision.
Transactional Keywords: match the final stage of the buyer’s journey – when a user has done their research, explored their options, and is ready to buy, sign up, or hire.
Transactional content is the content that draws in the users that are most ready to buy. You will typically have less of this content, especially if you only have one or a few sales pages.
Post Purchase Keywords: After a product or service has been bought there may well be follow-up questions a consumer has.
We'll sit down together to get all the information we need about your business/products/services and from this information complete our research, then map this out how it should be structured and displayed across your website.
By now it's probably setting in how much more than just "keyword research" you get as part of this service.
Yes. In fact we'll use or improve on things that are done "half right" already and fix and use elements that are done wrong in our process to give your site maximum ranking & marketing power.
Here's how we do this.
We'll go about our research and structure as per the normal 4 Step Process.
We'll then do a comparison with your live site to determine where things are done right and wrong.
Based on this comparison we'll map out where changes need to happen and give you the blueprint to implement these things or you simply hire us to execute on the information as well.
We can, however this isn't included as part of this service.
Our keyword research provides you the full content roadmap as well as the structure in which you should be implementing the research we complete.
The execution of these elements can take weeks, months even years depending on how deep you have asked us to go with our research.
To execute these content creation, design and development is required.
We can help with all of these services, in fact it's what all our SEO clients hire us to do.
If that's something you're interested in we'll map out a execution plan to complement your website growth map you'll receive.
There are various tools we use, which we'll outline below.
However the biggest tool and what's sets our keyword research apart from every other competitor is us!
You get our marketing brains, our SEO brains, our website brains.
This is really where the magic happens.
Of course we use all the industry standard tools to gather data like Google Search Console, The Google Keyword Planner, aHrefs, SemRush, Screaming Frog and a few more secret tools we won't reveal here...
However the real value in what you're going to get is how we think, operate and generate marketing ideas for your website.
Our ability to research and create your ideal customer avatar.
Then connecting this avatar with the customer journey they will go through.
And the magic touch... mapping out content points that your website must have to get in front of this customer at every stage of the journey is the true value that you'll get.
While the tools we use help us determine the opportunity, volume and intent of keywords it will never replace the marketing brain power you get from our team.
There is a boatload of information on YouTube & Google that will help you along the journey.
The question is do you have the time, marketing & SEO expertise to do your own keyword research?
You've seen our process, you've seen the expertise we bring to the table.
Based on the information we've provided on this page you'd probably do keyword research better than most so called "SEO Experts" the real questions you need to ask yourself however are these:
"Is my time better spend growing my business instead of learning how to do keywords research myself?"
"Have I got the marketing brain required to get the process right?"
"Do I have the SEO expertise to tie all the information together?"
"Do I have the money to spend on all the tools required to get things right?"
"And again... Isn't my time better spend focusing on what I'm good at... selling my products/services, running/operating and growing my company?"
These answers to these questions will help you determine if doing free keyword research is the right choice for you.
Pricing for our services is outlined above.
Prices start at $1,995+GST for 20 or less pages.
It all depends on how deep you'd like to go.
To help you identify what level of research you need please watch the training provided "How to Choose The Right Package For Your Website"